Senior Product Marketing Analyst / Product Manager – Digital

FedEx Express is seeking a Senior Product Marketing Analyst/Product Manager to lead digital product initiatives and strategies. This role involves end-to-end product lifecycle management, from ideation and roadmap planning to execution and optimization, with a focus on enhancing customer experiences through digital platforms. You will collaborate with cross-functional teams to drive product vision, develop go-to-market strategies, and leverage data analytics for continuous improvement.

• Lead end-to-end digital product initiatives and roadmap planning
• Develop and execute Go-To-Market (GTM) and Go-To-Sales (GTS) strategies
• Conduct customer research and feedback collection
• Define product vision using strategic frameworks
• Collaborate with global IT, UX/UI, Operations, and Marketing teams
• Utilize data and analytics to measure digital performance and identify improvements