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Senior Product Manager, Ads Targeting & Audience Activation
roku
Boston, MassachusettsPosted Jul 17, 2026 · 5h ago$260k – $280k
Full-time$260k – $280kSeniorHybridMedia
About this role
Roku is seeking a Senior Product Manager to lead the Ads Targeting and Audience Activation team. This role will own the end-to-end product surface for audience segmentation, curation, and activation across various buying paths. You will define the strategy for how Roku audiences are made available to advertisers and partners, shape Roku's modeled audience strategy, and expand audience portability into external platforms.
What we are looking for
6- Own audience product surface end to end
- Set strategy for Roku audience availability to advertisers
- Shape Roku's modeled audience strategy
- Expand audience portability into external activation platforms
- Land new targeting signals and measure their value
- Drive product investments for faster, more reliable targeting setup
