Product Lead, Creative Team

PMG is seeking a Product Lead to drive innovation within their Alli Creative Insights platform. This role involves developing product strategy and roadmaps, collaborating with cross-functional teams, and leveraging data and AI to empower marketers. You will lead the product lifecycle from ideation to execution, focusing on bridging creativity and data in the digital marketing space.

• Own the roadmap for Alli's Creative Insights platform
• Use data-driven approaches to enhance creative team output
• Identify and develop new product opportunities using AI and data science
• Collaborate with Engineering, Media, Sales, and external partners
• Manage the end-to-end product lifecycle
• Engage users and drive adoption through marketing activities