Senior Creative Strategist – Paid Social / Online Video (m/f/d)

AutoScout24 is seeking a Senior Creative Strategist to define and execute brand creative direction across paid social, YouTube, and creator partnerships. You will translate brand strategy into practical creative guidance, ensuring consistency and effectiveness in ads and content formats. This role involves collaborating with creators, agencies, and internal teams to produce high-quality short-form video and social creative, and leveraging campaign insights to optimize creative performance.

• Define creative testing roadmap, hypotheses, and iteration strategies
• Partner with paid social team to analyze ad performance and inform testing
• Use insights and performance data to enhance creative output and messaging
• Brief and manage creators and internal teams for short-form video content
• Ensure brand consistency across paid and organic social channels
• Explore AI tools for creative production efficiency