Social Media & Digital Content Manager

Carleton College seeks a Social Media & Digital Content Manager to elevate the college's brand and foster community through compelling storytelling on social platforms. This role involves developing and executing a college-wide social media strategy, producing engaging short-form video content, and managing daily social media operations. You will also serve as a key voice in issues management and contribute to website copy and editorial style guides.

• Develop and implement college-wide social media strategy and content plan
• Manage Carleton's official social media channels and engage with audiences
• Create engaging short-form video content for platforms like TikTok and Instagram Reels
• Monitor social media, analyze performance, and report on trends
• Advise campus partners on social media best practices
• Serve as copy editor and writer for key marketing materials and website content