About this role

As a Manager, Retention Marketing, you will develop and execute strategies to keep our subscribers engaged and reduce churn across various channels. You will partner with data teams to uncover insights, design and run experiments to optimize campaigns, and manage cross-functional relationships to drive performance. This role is key to accelerating experimentation and improving the subscriber lifecycle within a leading media company.

What we are looking for

6

Develop and execute retention campaigns across email, push, in-app, and paid media
Partner with data teams to inform segmentation and lifecycle strategies
Design and manage the retention test-and-learn agenda with holdouts
Optimize save-at-cancel flows and win-back programs
Track KPIs like churn, engagement, and incremental lift
4-6 years of experience in retention, lifecycle, CRM, or growth marketing

Skills mentioned

1

SQL