Campaign Manager: Content Syndication & Specialty Media

HP is seeking a Campaign Manager to drive demand generation through content syndication, affiliate marketing, and specialty media programs. This role involves developing channel strategies, managing external partners, optimizing performance, and generating qualified demand from priority audiences.

• Own content syndication program strategy, execution, optimization, and performance
• Manage strategic relationships with content syndication vendors and third-party publishers
• Develop and execute affiliate marketing programs
• Define audience targeting, content recommendations, and activation strategies
• Manage campaign setup, vendor onboarding, deliverables, timelines, budgets, and performance reporting
• Monitor account engagement, lead quality, and pipeline contribution