Open role
Senior Associate / Assistant Manager, Digital Content & Platforms Manager
Sggovterp
About this role
Manage and optimize digital platforms including the website, mobile app, and membership rewards program. This role focuses on enhancing online discoverability, user engagement, and conversion rates through content management, SEO, analytics, and user journey improvements. You will collaborate with internal teams and external vendors to deliver seamless digital experiences and contribute to future digital infrastructure planning.
What we are looking for 6
- Manage website, mobile app, and membership rewards platform content and operations
- Optimize digital journeys for ticketing and booking conversions
- Implement SEO, AEO, and GEO strategies for improved search visibility
- Analyze digital performance using GA4 and provide actionable insights
- Oversee vendor relationships and ensure platform governance and quality assurance
- Ensure compliance with accessibility (WCAG) and data privacy (PDPA) standards