About this role
As Director Marketing, you will lead Diconium's B2B marketing strategy, driving measurable business impact through integrated, AI-enabled campaigns. You will own demand generation, account-based marketing, and funnel performance, connecting marketing efforts directly to client engagement and pipeline growth. This role involves developing our digital marketing ecosystem and leading a team through transformation, leveraging AI and data to enhance market intelligence and campaign effectiveness.
What we are looking for 6
- Own and execute integrated B2B marketing strategy and plan
- Drive demand generation and account-based marketing initiatives
- Connect marketing to commercial impact via lead generation and pipeline reporting
- Develop and scale AI-driven marketing approaches
- Lead and transform the marketing team
- Manage marketing budgets and external partners