Performance Marketer, Paid Growth (Consumer Apps)

Clera is seeking a Performance Marketer to drive paid growth for its consumer apps, starting with a couples app launching in November. You will be responsible for hands-on campaign management across Meta and TikTok, creative development, and performance analysis, with a focus on optimizing for key acquisition metrics. This is a unique opportunity to shape growth strategy for a startup with multiple apps in development.

• Manage Meta and TikTok paid acquisition campaigns daily
• Develop and test high-volume ad creative, including UGC
• Analyze performance using mobile attribution and product analytics
• Optimize for CPI and cost per activated user
• 1-5 years of hands-on paid acquisition experience for consumer apps
• Comfort with performance data and relevant marketing tools