About this role
Lead strategic B2B marketing initiatives to drive growth, enhance brand awareness, and foster customer engagement for Alpine. This high-impact role involves developing and executing integrated marketing campaigns, managing trade shows, and overseeing website content to position Alpine as an industry leader. You will also manage a small marketing team and collaborate across departments to achieve business objectives.
What we are looking for 6
- Develop and execute B2B marketing strategies for brand awareness and revenue growth
- Lead integrated marketing campaigns across multiple channels
- Manage planning and execution of major industry trade shows
- Oversee website content strategy and optimization
- Develop compelling value propositions and marketing collateral
- Lead and develop a small marketing team and manage external agencies