Marketing Director

Lead marketing and public relations efforts for a healthcare facility, focusing on building and maintaining relationships with local hospitals and case managers to drive patient referrals and admissions. This role involves tracking referral activity, converting leads, and representing the facility within the Nashville healthcare community.

• Develop and administer marketing and public relations programs
• Build and maintain relationships with Nashville-area hospitals and case managers
• Market clinical capabilities and services to referral partners
• Convert referrals into admissions and maximize occupancy
• Track referral activity and identify improvement opportunities
• Represent the facility professionally within the healthcare community