About this role
As a Senior Marketing Strategist, you will partner with leadership at the University of Rochester Medicine to develop and implement innovative marketing and communication strategies. You will manage moderately complex initiatives, lead defined campaigns, and act as a project manager to ensure successful execution and reporting on key performance indicators. This role requires a deep understanding of assigned business areas and the ability to translate business objectives into effective marketing plans.
What we are looking for 6
- Develop and implement marketing, outreach, and engagement strategies
- Manage marketing campaigns and projects from strategy to completion
- Partner with leadership to understand business priorities and identify marketing needs
- Analyze campaign performance and provide recommendations for optimization
- Act as a marketing and communications consultant for assigned areas
- Collaborate with internal creative, communications, and web strategy teams