About this role
As a Technical SEO Specialist at Qualtrics, you will be the sole owner of technical search for our large, global website. You will be responsible for site health, structured data, and ensuring our content is understood by search engines and AI models. This role requires you to diagnose complex issues, drive solutions with engineering, and pioneer our strategy for visibility in the evolving landscape of AI-generated search results.
What we are looking for 6
- Own crawl and index health, site architecture, and internal linking
- Manage page performance, Core Web Vitals, and technical SEO for site migrations
- Develop and implement structured data and entity modeling strategy
- Build our approach to visibility in AI-assisted search and generative search
- Partner with web engineering to embed SEO requirements and drive technical changes
- Quantify impact of SEO initiatives and translate technical findings for stakeholders