Digital Content Marketing Specialist

FleetPride is seeking a Digital Content Marketing Specialist to create compelling and channel-specific content across various digital platforms. You will be responsible for developing engaging copy for landing pages, blogs, emails, and paid ads, while also optimizing content for SEO and ensuring brand voice consistency. This role offers the opportunity to impact customer engagement and drive business goals within the leading heavy-duty truck and trailer parts distributor in the U.S.

• Develop omnichannel content for landing pages, blogs, emails, and paid ads
• Adapt content for specific channels including SEO, paid media, and social
• Create and A/B test email copy and paid search ad copy
• Optimize on-site content and support CMS updates
• Collaborate on SEO strategy and keyword research
• Maintain brand voice and content governance standards