Marketing Manager

Lead the strategic development and activation for Grand-Pa, a major brand within Haleon's consumer health portfolio. This role drives long-term brand growth, market leadership, and commercial success by shaping brand strategy, innovation, and integrated marketing campaigns across the MEA region.

• Lead annual brand strategy and long-term business planning for Grand-Pa across MEA
• Develop and execute growth plans to achieve sales, penetration, and market share objectives
• Manage brand equity and strengthen consumer relevance through insight-led initiatives
• Shape the NPD agenda and innovation pipeline for sustained brand growth
• Drive integrated campaign direction across digital, traditional, and e-commerce channels
• Manage marketing budgets and optimize performance for maximum ROI