Senior Marketing Strategist

As a Senior Marketing Strategist, you will lead the development and execution of integrated marketing channel strategies to drive brand growth and revenue for Signature Hardware. You will partner with marketing leadership to translate business objectives into data-driven channel plans, ensuring a cohesive customer experience across all touchpoints. This role requires a deep understanding of customer behavior, performance marketing, and cross-functional collaboration to identify growth opportunities.

• Develop and manage channel strategies (website, email, social) for brand building and performance
• Collaborate with Marketing and Creative on asset development for campaigns
• Establish measurement frameworks and performance metrics for channel success
• Identify emerging consumer trends and marketing innovations
• Translate business objectives into integrated channel strategies
• Collaborate with cross-functional teams and manage external agencies