EMEA Content Manager

Abbott Nutrition is seeking an experienced EMEA Content Manager to develop and execute high-impact content strategies across consumer and reimbursed customer journeys. You will shape digital and retail content, collaborate with cross-functional teams, and leverage insights to drive brand awareness, engagement, and conversion across the region.

• Lead content strategy and planning for consumer and reimbursed business in EMEA
• Develop audience-centric content journeys and support localization
• Partner with brand, media, CRM, retail, and eCommerce teams for integrated plans
• Ensure content quality, governance, performance, and scalability
• Leverage SEO, analytics, AI, and audience insights for content optimization
• Collaborate with global, regional, and market stakeholders