Customer Marketing, Senior Manager

Lead customer marketing strategy and execution to drive product value, customer growth, and retention. Develop lifecycle campaigns, customer education, and advocacy programs, partnering cross-functionally to achieve measurable outcomes.

• Develop targeted customer lifecycle programs
• Create campaigns for product value and feature adoption
• Support advocacy programs including testimonials and case studies
• Measure program impact using customer insights and data
• Manage cross-functional execution with stakeholders
• 7+ years B2B marketing experience, 5 years people leadership