Director, Brand & Social Media Marketing

Lead the development and execution of marketing initiatives to enhance brand appeal and customer experience within Wealth Management. This role owns large-scale brand marketing programs and social media strategy, acting as a key influencer across departments.

• Lead brand strategy research, development, and execution
• Analyze market trends and customer behavior for brand insights
• Drive cross-functional alignment on brand positioning and marketing
• Own and direct social media program strategy and execution
• Develop and publish high-quality social media content
• Establish and refine social media performance metrics