About this role
As a Content Strategist at Cohere, you will define the direction and impact of our content across all streams. You'll set priorities based on business goals, segment audiences, and build the measurement frameworks to prove content's value. This role is crucial for driving pipeline generation, developer adoption, and brand awareness through strategic content initiatives.
What we are looking for 6
- Define content strategy, pillars, and priorities tied to business goals
- Build audience segmentation for diverse user groups
- Own measurement framework and reporting for content performance
- Translate strategy into actionable briefs for content creation
- Present content ROI and performance insights to leadership
- 5+ years experience in content strategy or marketing