ASO Manager (6m FTC/Freelance)

This contract role is for an ASO Manager to optimize app store presence for a leading consumer mobile app brand. You will drive organic visibility, conversion, and app growth by managing app store listings, keyword strategies, and creative assets across iOS and Android platforms. The position requires strong analytical and optimization skills, with collaboration across marketing, product, and analytics teams.

• Lead ASO strategy and optimization across Apple App Store and Google Play Store
• Optimize app store listings, including titles, descriptions, and creative assets
• Develop and manage ASO testing roadmap and experimentation
• Monitor and improve app store performance metrics
• Collaborate with analytics, product, creative, and marketing teams
• Provide reporting, analysis, and recommendations to stakeholders