Senior Manager, Marketing Intelligence

The Knot Worldwide is seeking a Senior Manager, Marketing Intelligence to shape marketing performance planning, investment, and measurement across their global portfolio. This role involves partnering with various departments to deliver forecasting, performance intelligence, and actionable insights that drive business outcomes. You will own global marketing reporting and forecasting, influencing significant media spend allocation and providing executive-level insights.

• Own global marketing forecasting and performance intelligence
• Partner with FP&A for marketing investment planning, influencing $40M+ in spend
• Develop executive-ready performance narratives and top-of-funnel insights
• Identify and quantify risks and opportunities in marketplace performance
• Build scenario planning frameworks and alternative outlooks
• Monitor competitive dynamics and emerging acquisition trends