Director, Brand Marketing

Lead brand strategy and execution for sweetgreen, shaping how the brand appears in food and marketing. This role owns brand communications, product launches, guest engagement, and menu innovation, leading a team and managing budgets and partnerships. You will collaborate with various departments to grow brand awareness and market share.

• Set and own the annual brand plan
• Drive menu innovation and go-to-market strategy
• Own the annual brand planning and business-case process
• Lead, coach, and develop the Brand Marketing team
• Direct internal and external partners for campaign execution
• Serve as a senior brand steward