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Business Marketing Manager
Philips
Kuala Lumpur – Co-labsPosted Oct 26, 2026 · 3h ago
Full-timeMid levelOn-siteManufacturing
About this role
As a Business Marketing Manager, you will develop and execute go-to-market strategies for a diverse product portfolio to drive market growth. You will analyze market trends, competitor pricing, and customer behavior to optimize pricing and promotion strategies. This role involves managing new product introductions, end-of-life strategies, and creating integrated omni-channel experiences to enhance market impact and profitability.
What we are looking for
6- Develop and execute go-to-market strategies
- Analyze market trends, pricing, and customer behavior
- Develop pricing and promotion strategies
- Manage new product introductions and end-of-life processes
- Design integrated omni-channel experiences
- Measure and monitor category analytics and consumer insights