Senior Integrated Campaign Manager

Coursera is seeking a Senior Integrated Campaign Manager to lead end-to-end go-to-market strategies for new content launches. You will orchestrate cross-channel marketing efforts, define success metrics, and own campaign execution to drive revenue and maximize learner lifetime value. This role offers a unique opportunity to shape how the world learns and applies skills at a global scale.

• Develop and execute end-to-end GTM strategies for content launches
• Orchestrate multi-channel campaigns across on-platform, CRM, and paid media
• Define success metrics and measure campaign outcomes
• Partner with creative, channel, product, and data teams
• 8+ years in integrated or campaign marketing for D2C subscription businesses
• Experience marketing new content and promotional campaigns