Marketing Coordinator Senior

Geisinger is seeking a Senior Marketing Coordinator to develop, implement, and evaluate provider and member communication plans. This role involves managing direct mail, website content, and member packets, while collaborating with internal teams and external vendors to produce publications that support the organization's mission.

• Develop and oversee tracking and accountability methods for all projects
• Coordinate projects with external printers, graphic artists, and photographers
• Develop marketing communications in assigned areas
• Coordinate market research to develop plans and evaluate programs
• Implement plans by preparing and distributing regulated materials
• Serve as a liaison with external agencies, printers, and mail houses