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Social Commerce Content Growth Manager
Abbott
Malaysia > Selangor : Imazium, No. 8, Jalan SS 21/37Posted Sep 16, 2026 · Yesterday
Full-timeMid LevelOn-siteConsumer Tech
About this role
Drive brand consideration, engagement, and sales by developing a scalable social media content ecosystem, with a strong focus on TikTok and emerging social commerce platforms. You will collaborate with agencies, creators, and internal teams to produce high-quality content and lead the development of content guidelines for consistency across all channels.
What we are looking for
6- Develop and execute scalable content production plans across social media platforms, particularly TikTok
- Lead the creation of brand-led content strategies for TikTok and other social commerce channels
- Identify, onboard, and manage relationships with content creators, influencers, and affiliates
- Partner with Ecommerce, Marketing, Commercial, and Legal teams to establish livestream content best practices
- Track KPIs related to content output, engagement, creator performance, brand consideration and sales
- Collaborate closely with Brand, Marketing, Ecommerce, Legal, Regulatory, and Customer Experience teams
