Social Media Manager

Lead VyStar Credit Union's social media strategy to boost brand awareness, product acquisition, and member engagement. You will create engaging content, manage campaigns, oversee social care, analyze performance, and stay ahead of platform trends and AI innovations. This role requires collaboration across departments and with external partners to build the credit union's reputation.

• Own social media content calendar and lead content creation
• Champion social-first creative innovation
• Develop and manage social media KPIs and reporting
• Collaborate with internal and external teams on social content
• Manage social media response processes and social care
• Ensure social media policies align with financial regulations