Sr Specialist, Performance Marketing

As a Sr Specialist, Performance Marketing at PayPal, you will lead complex projects and drive marketing strategy by analyzing data and resolving challenges. You'll collaborate with media and creative agencies, develop best practices for performance marketing, and mentor team members in strategy development.

• Liaise with media agencies on launch plans, optimization, and budget
• Work with creative teams on roadmaps and execution
• Activate co-branding campaigns and product launches
• Drive churn experimentation strategy and customer experience evaluation
• Monitor experiments, identify insights, and optimize results
• Manage budget reporting, agency costs, and incentive payouts