Senior Executive, Content Planning

WPP Media is seeking a Senior Executive, Content Planning to manage and deliver local and regional content and influencer campaigns. This role involves translating client objectives into creator-first strategies, developing influencer ecosystems, and analyzing campaign performance to drive measurable outcomes. You will collaborate with internal teams and clients, ensuring seamless campaign implementation and growth.

• Develop creator-first strategies and influencer ecosystem plans
• Manage creator selection and recommendation processes
• Conduct research on creator landscapes and consumer behaviors
• Analyze campaign performance and provide optimization recommendations
• Build and maintain strong client relationships
• Collaborate with cross-functional teams for seamless campaign delivery