Digital & Social Media Marketing Manager

Mastercard is seeking a Performance & Digital Growth Manager in Frankfurt, Germany to lead integrated marketing and sponsorship initiatives. This role focuses on optimizing multi-channel performance marketing campaigns, developing AI and SEO strategies, and managing website performance to drive measurable business impact across various contexts.

• Own and optimize multi-channel performance marketing campaigns
• Lead AI and SEO strategy for DACH region
• Manage website performance and compliance
• Oversee digital ecosystem including tracking and analytics
• Develop and implement structured content strategies for AI-powered engines
• Act as an internal thought leader on AI in marketing