Marketing Specialist

Rockwell Automation is seeking a Marketing Specialist in Bogota, Colombia, to drive demand generation and customer engagement across the Andean Region. You will execute marketing initiatives, tailor global campaigns to local needs, and collaborate with sales and distributor teams to support business growth. This role is ideal for a proactive marketer who can manage integrated campaigns and analyze results to optimize performance.

• Execute regional marketing plans for demand generation and distributor activation
• Coordinate digital and face-to-face campaigns for prospects and customers
• Support industry-specific campaigns (life sciences, food & beverage, etc.)
• Collaborate with distributors on joint marketing activities
• Manage events, webinars, and customer experiences
• Monitor campaign performance and report on key metrics