Content Marketing Strategist

GLG is seeking a Content Marketing Strategist to develop and execute a global content strategy that drives demand and builds brand authority. This role will own the content architecture, connecting GLG's expertise to client needs throughout the buyer journey, and will navigate the evolving landscape of AI-driven content discovery. The ideal candidate is a collaborative, strategic thinker with exceptional writing skills and a data-driven approach.

• Develop and own global content strategy mapped to buyer stages
• Establish content framework anchored in GLG's differentiators
• Create integrated content planning across Marketing, Comms, and Product
• Shape content for SEO and AI-mediated discovery
• Measure content performance and optimize strategy based on insights
• 4-6 years of B2B content strategy experience