About this role
Lead the strategy, development, and optimization of ZEISS's B2B and B2C digital platforms and solutions across the UK & Ireland. This role involves owning key digital platforms, driving user experience, and increasing adoption through data-driven insights and cross-functional collaboration. You will influence platform development, deliver innovative digital solutions, and shape the future of ZEISS's digital ecosystem.
What we are looking for 6
- Lead B2B/B2C digital platform strategy and optimization
- Own and develop key digital platforms, improving user experience
- Utilize data and customer insights for platform enhancements
- Develop business cases and influence global stakeholders for investment
- Create and implement engaging digital content and communication strategies
- Drive adoption and commercial value from digital solutions