Senior Digital Marketing Manager (Omnichannel/Paid Media)

Lead integrated digital marketing strategies to build awareness, engage audiences, and drive business results for a leading diabetes technology company. This role connects paid media, email, web, and campaign optimization across the full funnel, translating business objectives into audience-led strategies and scalable campaign plans.

• Lead integrated digital marketing strategy and execution across paid media, email, web, and audience activation
• Translate audience insights and business goals into channel strategies and measurable performance goals
• Own digital campaign performance, including budget pacing, channel effectiveness, and ROI
• Build measurement frameworks and synthesize data into actionable insights for senior leaders
• Lead experimentation across audiences, creative, messaging, and media mix to improve performance
• Ensure digital initiatives comply with company policies and regulatory requirements

• No visa sponsorship is available.