About this role
Lead Alberta Blue Cross's social media presence by developing and executing strategies to enhance brand awareness, grow audiences, and drive engagement. This role involves end-to-end planning, content creation, community management, and performance analysis, translating insights into impactful social content and measurable results.
What we are looking for 6
- Develop and execute social media strategies aligned with business goals
- Plan, create, publish, and optimize engaging social content
- Monitor trends, analyze performance, and provide actionable recommendations
- Collaborate with Customer Services for community management and social listening
- Manage social media tools like Hootsuite and Amplify
- 3-5 years of progressive social media strategy experience