Growth Marketing Lead

Kargo is seeking a Growth Marketing Lead to develop and execute strategies for customer acquisition, retention, and revenue expansion. This role involves managing digital marketing channels, optimizing campaigns, and supporting the sales team with data-driven insights. The ideal candidate will have experience in B2B marketing and a strong interest in technology and supply chain management.

• Own and execute growth marketing strategy across the full customer lifecycle
• Drive acquisition, retention, and revenue expansion using data-driven insights
• Optimize campaigns across email, social media, PPC, and other channels
• Manage and improve performance of digital marketing channels (paid ads, SEO, content, social media)
• Manage HubSpot Marketing and Sales Hubs for lead/pipeline management and automation
• Track, analyze, and report on KPIs to optimize campaigns and strategies