About this role

Michelin is seeking an Account-Based Marketing & Sales Activation Manager to bridge digital marketing and sales efforts. This role focuses on identifying and engaging priority accounts, managing ABM tools, and improving sales follow-up and conversion rates. You will collaborate closely with sales teams to drive adoption of ABM strategies and ensure effective lead management.

What we are looking for

6

Build actionable account and contact audiences using various data sources
Develop targeting strategies for Account Based Marketing (ABM) and lead-generation
Own the B2B strategy, administration, and optimization of 6sense
Train sales teams on ABM tools, Salesforce, and digital signals
Collaborate with sales and marketing automation teams on campaign execution
Report on sales adoption, account engagement, and conversion metrics

Work authorization

No visa sponsorship is available.