About this role
Safeguard Global is seeking a Senior Partner Marketing Manager to develop and execute a partner marketing strategy that drives qualified referrals and pipeline across North America and EMEA. This role involves working with a diverse partner ecosystem, including referral, integration, and private equity partners, to create and manage joint marketing campaigns and programs. You will be the key marketing liaison for partners, translating their needs into actionable marketing initiatives and driving measurable results.
What we are looking for 6
- Develop and execute partner marketing strategies to generate pipeline
- Design and run joint demand generation campaigns with partners
- Manage co-marketing initiatives including webinars and digital campaigns
- Build marketing foundations for partner programs
- Track KPIs for partner referrals and campaign effectiveness
- 7-10 years B2B marketing experience, with 5+ years in partner marketing