Content Marketing Manager

Basis Ai is seeking a Content Marketing Manager to lead content strategy and creation, focusing on the accounting and finance professional audience. This role involves owning written content, social media engagement, customer case studies, and exploring new content formats like newsletters and podcasts. You will leverage AI tools in your workflow and collaborate with the go-to-market team to generate pipeline.

• Own written content strategy and creation for accounting and finance professionals
• Develop and execute social media strategy on LinkedIn and X
• Produce customer case studies through interviews and writing
• Explore and test new content formats (newsletters, podcasts)
• Utilize AI tools for research, drafting, editing, and asset production
• Build marketing assets and programs to generate sales pipeline