Sr. Manager Digital Marketing - Paid Media

Samsung Electronics America is seeking a Senior Manager of Paid Media to lead the strategy, execution, and optimization of their paid media portfolio for appliances and consumer electronics. This role drives brand awareness and direct-to-consumer revenue across Samsung.com, managing a full-funnel approach and significant media budgets.

• Own full-funnel paid media strategy across all channels
• Lead annual and quarterly channel planning, budget allocation, and forecasting
• Serve as internal subject matter expert on paid media trends and innovations
• Partner with Brand, Ecommerce, Creative, and Product teams
• Manage significant media budgets with accountability for ROAS and revenue targets
• Analyze cross-channel data to identify trends and recommend optimizations

• No visa sponsorship is available.