Marketing & Growth Strategy Specialist - Marketing Communication Section, Golf Business(C&M)

Rakuten GORA is seeking a Marketing & Growth Strategy Specialist to drive user engagement and acquisition for their golf reservation platform. This role involves developing and executing data-driven marketing strategies across digital channels and CRM, leveraging Rakuten's extensive data and ecosystem to enhance user experience and maximize key business metrics.

• Formulate and execute web marketing strategies including advertising operations
• Develop and implement CRM and retention marketing campaigns using Rakuten IDs
• Lead cross-functional initiatives to address core business challenges
• Utilize Rakuten Group's big data and ecosystem for unique marketing initiatives
• Minimum 3 years of digital marketing experience
• Proficiency in data analysis and driving projects towards KPIs