About this role
Liven is seeking a Creative Marketing Manager to lead the next generation of creative production, focusing on AI-native systems. This role involves transforming customer insights and data into creative hypotheses, leveraging AI for idea generation and testing, and collaborating with cross-functional teams to scale new creative concepts. The ideal candidate is curious, analytical, and experienced in optimizing creative production machines.
What we are looking for 5
- Transform customer insights and data into creative hypotheses
- Utilize AI to rethink idea generation, validation, and production
- Collaborate with Design, User Acquisition, Growth, and Product teams
- Evaluate ad performance beyond CTR and CAC for continuous optimization
- Explore new formats, angles, and narratives