Experience Marketing Manager Wellbeing &Small Domestic Applicant

Electrolux Group is seeking an Experience Marketing Manager for their APAC region in Bangkok. This role focuses on leading commercial projects for consumer experiences in Wellbeing & Small Domestic Appliances, ensuring high impact and commercial value through go-to-market plans.

• Create insight-based Experience Value Propositions for APAC launches
• Capture category needs and consumer insights for innovative experiences
• Collaborate with Product Line, R&D, and Design on claims and range laddering
• Brief and review commercial launch deliverables and marketing assets
• Drive local partnership relations and ensure market activation alignment
• Manage cross-functional teams and stakeholders in a global environment