Lead Content Designer, Storefronts and Growth

As the Lead Content Designer for Storefronts & Growth, you will define and deliver content strategy for public-facing experiences that drive awareness, consideration, and conversion. This role blends growth, marketing, and experience thinking to bring Rocket's most important storefront experiences to life, balancing customer needs, brand expression, and business goals. You will leverage AI throughout the content design process to enhance speed, exploration, and quality.

• Lead end-to-end content design for key initiatives from discovery to optimization
• Define and scale high-performing content strategies and narrative patterns
• Shape product positioning, market readiness, and launch narratives
• Lead the application and evolution of Rocket’s voice and tone
• Utilize and evaluate AI throughout the content design workflow
• 7+ years of experience in content design, UX writing, or content strategy