Director, Integrated Marketing

Moloco is seeking a Director of Integrated Marketing to lead audience strategy and develop integrated marketing plans for core audience segments. This role involves defining segment strategy, creating audience-focused campaigns, and driving alignment across Product, Marketing, Sales, and Field teams. The ideal candidate will be a strategic, full-stack marketer with strong business acumen and experience in B2B marketing at high-growth tech companies.

• Own integrated marketing plan for a core audience segment
• Define segment strategy, business objectives, and KPIs
• Lead cross-functional pods including PMM, Product, Sales, and Field teams
• Develop creative platform and messaging strategy
• Plan and activate multi-channel campaigns for brand-building and demand generation
• Manage segment budgets and optimize for ROI