Consumer Marketing Manager

Electrolux Group is seeking a Consumer Marketing Manager in Shanghai to develop and execute marketing plans for the China market. This role involves managing experiential events, social media, content localization, and budget ownership, while collaborating with various internal teams and external agencies to drive brand visibility and consumer engagement.

• Develop and execute consumer marketing activation plans for China
• Manage local consumer marketing budget and investment
• Oversee social media management and content localization
• Collaborate with sales, product, and controlling teams
• Manage local activation and social media agencies
• Drive consumer engagement through interactive campaigns and O2O experiences