Performance Marketing Strategy Manager

Expedia Group is seeking a Performance Marketing Strategy Manager to support paid media strategy for their B2B Supply Marketing business. This role involves translating business goals into channel planning, strengthening team operations, and supporting decision-making across planning, performance reviews, and budget recommendations.

• Support cross-channel paid media planning across SEM, paid social, and programmatic
• Partner with channel specialists, agencies, and internal teams
• Establish and maintain clear operating rhythms for prioritization and performance reviews
• Drive weekly performance readouts for leadership
• Provide budget allocation recommendations and conduct regular check-ins
• Improve decision quality by distinguishing verified performance from directional signals