Growth Strategy and Analytics Manager

Crunchyroll is seeking a Growth Strategy and Analytics Manager to join their Growth Marketing team. This role will focus on designing long-term business strategies, tracking initiatives to increase subscriber growth, and optimizing budget allocations for maximum ROI. You will combine data analysis with creative execution to provide recommendations on market dynamics, marketing channels, and content platforms.

• Orchestrate marketing investments, business planning, and executive reporting
• Develop dynamic budget allocation models based on performance insights and ROI
• Design and execute incrementality tests to evaluate marketing campaign effectiveness
• Translate test outcomes into actionable spend shifts and campaign improvements
• Support integration of AI and machine learning into marketing decision-making
• Develop and lead executive-level communications and business reviews